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Dallas Morning News

Contact Information
Alex Barnishin
Advertising Director/DMN Media


Weekly newspaper and shared mail distribution via Valassis/Red Plum to 1.7 million households in Dallas, Collin, Rockwall, and Denton Counties.

* The Dallas Morning News, Briefing, and Al Dia subscribers receive their TMC/Red Plum in their Wednesday home-delivered newspaper. Non-subscribers receive TMC/Red Plum in the mailbox

  • Subscribers of The Dallas Morning News, Briefing, and Al Dia receive their Red Plum inside their home-delivered newspaper on Wednesdays
  • The Dallas Morning News, Briefing, and Al Dia have approximately 450,000 home delivered recipients on Wednesdays, as of the Q4 2016 publisher statement

* Data analysis provided at no extra charge to determine the best ATZs for customer targeting

* Customized printing services offering the highest quality at competitive prices

* We represent all markets in the U.S. making The Dallas Morning News a one-stop-shop for advertisers looking to purchase a preprint or print and deliver TMC program in multi-markets

TMC Targeting

As low as the ATZ (Advertising Target Zone) which is a cluster of postal carrier routes. Filters can be overlaid atop the footprint to determine which ATZs best fit the customer target audience profile.


200,000 Wednesday and 250,000 Saturday distribution. Briefing is a condensed version of The Dallas Morning News. Distributed free to high income homes, mostly opt-in. TMC is distributed within Briefing for full distribution.

Al Dia

Hispanic newspaper distributed Wednesday to 100,000 households in Hispanic neighborhoods and 150,000 on Saturdays. TMC is distributed within Al Dia for full Wed distribution.

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